About the Company
BRAND Magazine is Calgary’s dedicated channel for high-level business insights and strategic guidance, built for entrepreneurs, executives, and industry leaders. The magazine reaches a high-value audience of decision-makers and community leaders who prioritize diverse professional development and creative innovation. By bridging hyper-local impact with global digital connectivity, BRAND Magazine positions Calgary’s business voices alongside curated, growth-oriented content to simultaneously highlight local brands and legacies.
Our Role in Brand Magazine’s Strategy
Our creative team is proud to help scale and spotlight trusted professionals across a diverse range of industries to ensure people stay informed and inspired every day.
Print and Digital Magazines
BRAND Magazine reaches its audience through polished quarterly print editions and curated monthly digital articles available as an interactive 3D flip book. This dual-format strategy lets the magazine spotlight Calgary’s business community, strengthening local connections while helping scale the city’s collective brand into a destination for excellence.
Branded Social Media & Media Guide
Custom-designed and branded static and dynamic social media content was designed for increased outreach. We built the media guide to give BRAND Magazine an authoritative and respected reputation to confidently turn partnerships into sustainable long-term success.
Website Design
We designed a sleek and modern website that reflects the diversity in voices of Calgary’s business professionals, seamlessly connecting readers to its full range of cover stories, company profiles, trusted industry voices, local events, and host digitalized versions of each magazine issue.
Professional Videography & Photography
We produced a professional twenty-minute sit-down interview featuring Les McIntyre, the official voice of the WPCA. In addition, we captured polished team and individual headshots for those featured in the magazine.
This case study highlights Cerco’s ability to combine strategic marketing, sharp editorial design, and understanding community impact. By turning a self-funded publishing venture into a trusted business platform, it reflects our commitment to supporting industry leaders with purposeful and thoughtful results.
